Unique Selling Proposition Unique Selling Proposition Worksheet Company*Website*Your Name*Your EmailWhat is your business definition?*What do you do, really?*Who will your organization serve?*What does your clientele want or need?*What benefits do your products or services provide?*What are the unique features of your products or services?Why is your company different than your competitors?Why does the world need your product or service?What words describe you or your organization?What’s the single most important distinction that sets your services apart from the crowd?